- Best for
- Small businesses replying to customers one-to-one
- Free plan
- Yes
- Pricing
- Check the provider's website for current pricing in your currency.
- Company origin
- United States
Overview
WhatsApp Business App is free app from Meta with business profile, catalogue, quick replies and labels. It is a strong fit for small businesses replying to customers one-to-one. It is used internationally — check that it supports your country's tax rules, currency and payment methods.
Pros
- Free
- Catalogue and quick replies
- Customers already use WhatsApp
Cons
- No shared team inbox
- Bulk broadcasts limited
Who should consider WhatsApp Business App?
Consider it if you are among small businesses replying to customers one-to-one. Before you buy, test it with a week of real work, check the price for your number of users, and confirm you can export your data if you switch later.
WhatsApp Business App alternatives
| Software | Best for | Free plan | Origin | |
|---|---|---|---|---|
| Businesses that want email, SMS and WhatsApp campaigns together | Yes | FR | Visit | |
| Support and sales teams sharing one WhatsApp number | No (trial may exist) | HK | Visit | |
| Creators and brands automating Instagram DMs | Yes | US | Visit | |
| D2C brands running WhatsApp campaigns and notifications | No (trial may exist) | IN | Visit | |
| Small businesses starting with WhatsApp broadcasts and chatbots | Verify | IN | Visit | |
| Sales teams qualifying leads on WhatsApp | Verify | IN | Visit |
See all WhatsApp Business App alternatives →
Compare WhatsApp Business App
WhatsApp Business App vs BrevoWhatsApp Business App vs WATIWhatsApp Business App vs ManyChatWhatsApp Business App vs InteraktWhatsApp Business App vs AiSensyWhatsApp Business App vs GallaboxWhatsApp Business App vs Haptik
Frequently asked questions
Does WhatsApp Business App have a free plan?
Yes, it offers a free plan or free tier with limits. Check current limits on the provider's website.
What is WhatsApp Business App best for?
Small businesses replying to customers one-to-one.
What are the best alternatives to WhatsApp Business App?
Brevo, WATI, ManyChat, Interakt, AiSensy.