SEO Tools

Google Business Profile logo

Google Business Profile review

Free listing that shows your business on Google Search and Maps.

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Best for
Every local shop, clinic and service business
Free plan
Yes
Pricing
Check the provider's website for current pricing in your currency.
Company origin
United States

Overview

Google Business Profile is free listing that shows your business on Google Search and Maps. It is a strong fit for every local shop, clinic and service business. It is used internationally — check that it supports your country's tax rules, currency and payment methods.

Pros

  • Free
  • Essential for local search
  • Reviews and posts

Cons

  • Needs regular updates and genuine reviews

Who should consider Google Business Profile?

Consider it if you are among every local shop, clinic and service business. Before you buy, test it with a week of real work, check the price for your number of users, and confirm you can export your data if you switch later.

Google Business Profile alternatives

SoftwareBest forFree planOrigin
Semrush logoSemrushAgencies and marketers who want an all-in-one SEO suiteNo (trial may exist)USVisit
Ahrefs logoAhrefsSEO professionals focused on backlinks and contentVerifySGVisit
Ubersuggest logoUbersuggestBeginners and small businesses on a budgetVerifyUSVisit
SE Ranking logoSE RankingFreelancers and small agenciesNo (trial may exist)USVisit
Google Search Console logoGoogle Search ConsoleEvery website ownerYesUSVisit
Writesonic logoWritesonicMarketers producing SEO content with AIVerifyUSVisit

See all Google Business Profile alternatives →

Compare Google Business Profile

Frequently asked questions

Does Google Business Profile have a free plan?
Yes, it offers a free plan or free tier with limits. Check current limits on the provider's website.
What is Google Business Profile best for?
Every local shop, clinic and service business.
What are the best alternatives to Google Business Profile?
Semrush, Ahrefs, Ubersuggest, SE Ranking, Google Search Console.