Online Marketplaces to Sell On

Amazon Global Selling vs GeM — Government e-Marketplace

Both are online marketplaces to sell on. The short answer: choose Amazon Global Selling if you are indian brands exporting to customers abroad; choose GeM — Government e-Marketplace if you are mSMEs selling products and services to government buyers.

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Amazon Global Selling logo Amazon Global SellingGeM — Government e-Marketplace logo GeM — Government e-Marketplace
Best forIndian brands exporting to customers abroadMSMEs selling products and services to government buyers
Free planNo (trial may exist)Yes
PricingSee providerSee provider
Built for IndiaYesYes
CategoriesOnline Marketplaces to Sell OnOnline Marketplaces to Sell On, Government Portals for Indian Businesses
Strengths
  • Reach global buyers
  • Export guidance
  • Access to government buyers
  • Free seller registration
Watch out for
  • Export compliance and logistics to manage
  • Tendering rules and documentation take time to learn
Visit Amazon Global SellingVisit GeM — Government e-Marketplace

Which should you choose?

Amazon Global Selling: Programme to list Indian products on Amazon marketplaces in other countries.

GeM — Government e-Marketplace: Official online marketplace for selling to central and state government departments.

The best way to decide is to run the same week of real work through both — most offer a free plan or trial — and compare how long tasks take, what your team prefers, and the total cost for your number of users including renewal pricing.

Not sure either fits? See all online marketplaces to sell on compared.