Best for: Brands launching a serious online store
✓ Built for e-commerce
✓ Large app store
Best IndiaMART alternatives
IndiaMART is best for manufacturers, wholesalers and B2B suppliers getting enquiries. If that is not you — or price, features or availability in your country do not fit — these 14 alternatives are worth a look.
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| Software | Best for | Free plan | Origin | |
|---|---|---|---|---|
 Shopify | Brands launching a serious online store | No (trial may exist) | CA | Visit |
 Amazon Seller (Amazon.in) | Sellers wanting India's largest marketplace audience | No (trial may exist) | US | Visit |
| Makers selling handmade, vintage and craft products globally | No (trial may exist) | US | Visit | |
| Hotels and homestays getting global bookings | Verify | NL | Visit | |
| Homestays, villas and unique stays | Verify | US | Visit | |
| MSMEs selling products and services to government buyers | Yes | IN | Visit | |
| Small sellers wanting to reach buyers across many shopping apps | Yes | IN | Visit | |
| Amazon Global Selling | Indian brands exporting to customers abroad | No (trial may exist) | US | Visit |
| Sellers targeting Flipkart's large Indian customer base | No (trial may exist) | IN | Visit | |
| Small manufacturers and resellers selling affordable products | Yes | IN | Visit | |
| Brands and wholesalers selling to retailers | Verify | IN | Visit | |
| Exporters and B2B suppliers seeking buyer leads | Yes | IN | Visit | |
| Restaurants and cloud kitchens selling via food delivery | Verify | IN | Visit | |
| Restaurants growing delivery and discovery | Verify | IN | Visit |
Best for: Sellers wanting India's largest marketplace audience
✓ Huge audience
✓ Fulfilment options
Best for: Makers selling handmade, vintage and craft products globally
✓ Global craft-loving audience
✓ Simple shop setup
Best for: Hotels and homestays getting global bookings
✓ Global travellers
✓ Free to list (commission per booking)
Best for: Homestays, villas and unique stays
✓ Large global audience
✓ Host tools
Best for: MSMEs selling products and services to government buyers
✓ Access to government buyers
✓ Free seller registration
Best for: Small sellers wanting to reach buyers across many shopping apps
✓ Open network, not a single marketplace
✓ Lower dependence on one platform
Best for: Indian brands exporting to customers abroad
✓ Reach global buyers
✓ Export guidance
Best for: Sellers targeting Flipkart's large Indian customer base
✓ Large Indian audience
✓ Sale events
Best for: Small manufacturers and resellers selling affordable products
✓ Low-commission model
✓ Reaches Tier 2–3 cities
Best for: Brands and wholesalers selling to retailers
✓ B2B buyer network
✓ Credit and logistics support
Best for: Exporters and B2B suppliers seeking buyer leads
✓ Free listing
✓ Export-oriented
Best for: Restaurants and cloud kitchens selling via food delivery
✓ Huge delivery audience
✓ Marketing tools
Best for: Restaurants growing delivery and discovery
✓ Large audience
✓ Ads and offers
Leading hosted e-commerce platform with themes, apps and payments.
Pros
- Built for e-commerce
- Large app store
- Reliable hosting
Cons
- Monthly costs add up with apps
- Transaction fees on some payment setups
- Free plan
- No (trial may exist)
- Pricing
- See provider
- Also in
- Website Builders, E-commerce Platforms
Sell on Amazon.in with options for self-ship, Easy Ship and Fulfilment by Amazon.
Pros
- Huge audience
- Fulfilment options
Cons
- Fees and competition — calculate margins carefully
- Free plan
- No (trial may exist)
- Pricing
- See provider
- Also in
- Online Marketplaces to Sell On
Global marketplace for handmade and unique goods.
Pros
- Global craft-loving audience
- Simple shop setup
Cons
- Listing and transaction fees
- Shipping abroad is costly
- Free plan
- No (trial may exist)
- Pricing
- See provider
- Also in
- Online Marketplaces to Sell On
List your property on Booking.com.
Pros
- Global travellers
- Free to list (commission per booking)
Cons
- Commission on each booking
- Free plan
- Verify
- Pricing
- See provider
- Also in
- Hotel & Hospitality Software, Online Marketplaces to Sell On
List homes and experiences on Airbnb.
Pros
- Large global audience
- Host tools
Cons
- Service fees
- Local regulations apply
- Free plan
- Verify
- Pricing
- See provider
- Also in
- Hotel & Hospitality Software, Online Marketplaces to Sell On
6
Visit site
GeM — Government e-Marketplace Made for India
Best for: MSMEs selling products and services to government buyers
Official online marketplace for selling to central and state government departments.
Pros
- Access to government buyers
- Free seller registration
Cons
- Tendering rules and documentation take time to learn
- Free plan
- Yes
- Pricing
- See provider
- Also in
- Online Marketplaces to Sell On, Government Portals for Indian Businesses
7
Visit site
ONDC Made for India
Best for: Small sellers wanting to reach buyers across many shopping apps
Open Network for Digital Commerce — list once through a seller app and appear on multiple buyer apps.
Pros
- Open network, not a single marketplace
- Lower dependence on one platform
Cons
- You join through a seller-side app
- experience varies by app
- Free plan
- Yes
- Pricing
- See provider
- Also in
- Online Marketplaces to Sell On, Government Portals for Indian Businesses
8Visit site
Amazon Global Selling Made for India
Best for: Indian brands exporting to customers abroad
Programme to list Indian products on Amazon marketplaces in other countries.
Pros
- Reach global buyers
- Export guidance
Cons
- Export compliance and logistics to manage
- Free plan
- No (trial may exist)
- Pricing
- See provider
- Also in
- Online Marketplaces to Sell On
9
Visit site
Flipkart Seller Hub Made for India
Best for: Sellers targeting Flipkart's large Indian customer base
Sell on Flipkart with seller tools, Flipkart Assured and fulfilment services.
Pros
- Large Indian audience
- Sale events
Cons
- Fees, returns and ad costs affect margins
- Free plan
- No (trial may exist)
- Pricing
- See provider
- Also in
- Online Marketplaces to Sell On
10
Visit site
Meesho Supplier Made for India
Best for: Small manufacturers and resellers selling affordable products
Sell on Meesho, known for value-focused shoppers in smaller cities.
Pros
- Low-commission model
- Reaches Tier 2–3 cities
Cons
- Price-sensitive buyers
- Return rates can be high
- Free plan
- Yes
- Pricing
- See provider
- Also in
- Online Marketplaces to Sell On
B2B e-commerce platform connecting brands, wholesalers and retailers.
Pros
- B2B buyer network
- Credit and logistics support
Cons
- Category availability varies
- Free plan
- Verify
- Pricing
- See provider
- Also in
- Online Marketplaces to Sell On
B2B marketplace and trade portal with buyer enquiries and trade fairs.
Pros
- Free listing
- Export-oriented
Cons
- Paid plans for visibility
- Free plan
- Yes
- Pricing
- See provider
- Also in
- Online Marketplaces to Sell On
13
Visit site
Swiggy Partner Made for India
Best for: Restaurants and cloud kitchens selling via food delivery
List your restaurant for delivery on Swiggy.
Pros
- Huge delivery audience
- Marketing tools
Cons
- Commissions affect margins
- Free plan
- Verify
- Pricing
- See provider
- Also in
- Restaurant & Food Business Software, Online Marketplaces to Sell On
14
Visit site
Zomato for Restaurants Made for India
Best for: Restaurants growing delivery and discovery
List on Zomato for food delivery and discovery.
Pros
- Large audience
- Ads and offers
Cons
- Commissions and ad costs
- Free plan
- Verify
- Pricing
- See provider
- Also in
- Restaurant & Food Business Software, Online Marketplaces to Sell On